- Marika Dřímal
- Go-to-Market
Marika Dřímal · Strategic partner for B2B sales and growth
Go-to-market strategy for startups
From product to customers. With the right message, selected channels and a concrete 90-day plan.
When go-to-market makes sense
The product is ready, but customers don't come regularly. You try several channels at once and don't know what to prioritize. A go-to-market plan connects the customer, the message and the outreach, so the next step isn't a shot in the dark.
What we will prepare together
Core message
We translate product features into value for a specific customer. Words you can use in a meeting and in a proposal.
Channels and priorities
We choose where it makes sense to reach customers and what to skip for now. The plan must match your team and capacity.
Outreach plan
We define who to approach, with what message and how to follow up the first contact. Every step has its place on the path to a deal.
90-day GTM plan
Message, channels, priorities and measurable goals combined into one plan. Results from real conversations help decide what to adjust next.
How we will work
First we clarify the customer and the offer. Then we choose channels and the outreach plan. We verify decisions in real sales meetings, not just in the meeting room.
Who the collaboration is for
For startups and small businesses with a new product, a new offer or a need to find a more targeted path to customers.
Questions before we start
What does go-to-market mean?
It is a plan for getting a specific offer to specific customers: what you tell them, where you reach them and how you turn a contact into a sales opportunity.
Is a GTM plan the same as a GTM Sprint?
No. The 90-day GTM plan is an output. The GTM Sprint is a 6–8 week collaboration program that connects strategy, market entry and the sales process.
Let's talk about your sales
Write what you sell, to whom and where sales get stuck. The intro 30-minute call is free and non-binding.